Digital Campaign Plan Example
Handout

Description
Here’s an example of a digital plan created for NDTC sample candidate Aisha Iqbal. A digital campaign plan outlines key strategies and deliverables to help a campaign reach its goals. It covers social media platforms, digital ad budgets, and targets for fundraising, email growth, and engagement. By defining clear tactics, the plan ensures a cohesive and effective digital outreach strategy.
If interested in learning more about digital plans, check out our course "Planning Your Digital Strategy."